Clients include iJukebox, Talking Media Group, and More
NEW YORK, May 14, 2012 – DEV (Digital Entertainment Ventures) announces the formation of DEV Advisors, an affiliate which will offer consulting and advisory services to digital media companies. Seasoned digital…
Source businesswire.com
“We just weren’t brave enough, honestly, and we ended up chasing Apple with a product that actually wasn’t a bad product, but it was still a chasing product, and there wasn’t a reason for somebody to say, oh, I have to go out and get that thing.”
A post-mortem on the Zune from Robbie Bach, the former leader of Microsoft’s home entertainment and mobile business.
And he forgot to mention that it was BROWN:
Source Business Insider
Now *here’s* a way to see how well your social media is working:
Real-time Facebook ‘likes’ displayed on Brazilian fashion retailer’s clothes racks
A new initiative called Fashion Like allows people to ‘like’ certain items of clothing on the company’s Facebook page, and these clicks are collated and displayed on the relevant clothes rack in real-time.
Source theverge.com
“..About half of business-to-consumer marketers agreed with the statement “Social media has the potential to build my brand, but I’m not sure how to capitalize on it.”
from Mashable… better metrics needed?
Only 49% of Marketers Have Integrated Social Into Brand Building [STUDY]
Source Mashable
Most in-depth story I’ve seen on Tumblr’s ad plans so far. I like the idea and hope it’s successful because I can’t imagine banner ads on Tumblr! Here’s the crux of the story:
“…selling reblogs could be tough. There’s no real benchmarks for advertisers to compare them to. Gottfrid’s argument: digital advertising has made great strides in direct response, but Tumblr believes advertising in social is lacking. Google AdWords hasn’t been a great place for creative. Twitter has momentum but is not a place for creative storytelling. Same with Facebook. Tumblr is trying to tap into the creativeness that thrives on the platform and also let its users interact with brands in a creative way….”
Source digiday.com
Today we officially opened the doors of DEV (Digital Entertainment Ventures). Given all the disruption in one of New York’s core industries, media and entertainment, and the continued focus on Silicon Valley as the place for new ideas, our move begs the question, “Why here?…
Source devnyvc
“Twitter has become the second screen. Not just for televised events but for any event.”
Twitter CEO Dick Costolo at #WiredBizCon
Source twitter.com
“Discovery is the dominant paradigm on Connected TV.”
Interesting post on TechCrunch predicting the imminent explosion of the “connected TV” market (Xbox, PS3, Wii, Apple TV, Roku, Netflix) and the difference between “snacking” on the desktop web and wanting a “real meal” from TV.
Source TechCrunch
The fabulous Lee Fields and the Expressions! Sharon Jones fans looking for next classic soul fix take note! #sxsw
