Digital Media Mixtape

  In unromantic terms, I like  having a filter. And Songza is pretty damn great at it.  I love to hear new music, especially indie rock, so I’ve been cueing up playlists from discerning music blogs like Gorilla vs Bear and Critical Mob’s Critic’s Picks. Perfect.  I love that I can be connected to so much new music that’s in my zone so easily.

 If you don’t know what you want to listen to, there’s the Music Concierge. It’s Tuesday afternoon, what are you doing?  Want to hear some music for working without lyrics? Pick a genre. Mix it up.  That’s how I found Classic Piano Jazz. So perfect.

 But I really knew I loved Songza when I got ready for my workout this morning.  Suddenly I wanted to hear some Donna Summer, some classic disco. There it was: Disco Inferno. Once again, totally perfect.

And the Songza music editors have fantastic taste.  Disco Inferno not only has Donna Summer “On The Radio” and Sylvester’s “You Make me Feel Mighty Real,” but also deep DJ cuts like “Barely Breaking Even” by Universal Robot Band and “Miss Broadway” by Belle Epoque.  So I get to hear what I want and expand my musical horizons.  Just like old school radio!

Filters are important.  When I lived in Boston in the 1990s I listened exclusively to WFNX (RIP) and college radio. So easy - flip the dial and hear something new that there’s a good chance you’ll like.  Those were my filters and I trusted them. Now, Songza has earned that trusted place in my heart.  xoxo 



DEV Blog: DEV Advisors Opens Doors; Welcomes Dick Wingate as Principal

devnyvc:

Clients include iJukebox, Talking Media Group, and More

NEW YORK, May 14, 2012 – DEV (Digital Entertainment Ventures) announces the formation of DEV Advisors, an affiliate which will offer consulting and advisory services to digital media companies. Seasoned digital…

Source businesswire.com


We just weren’t brave enough, honestly, and we ended up chasing Apple with a product that actually wasn’t a bad product, but it was still a chasing product, and there wasn’t a reason for somebody to say, oh, I have to go out and get that thing.

A post-mortem on the Zune from Robbie Bach, the former leader of Microsoft’s home entertainment and mobile business. 

And he forgot to mention that it was BROWN:

Source Business Insider


Now *here’s* a way to see how well your social media is working:
thisistheverge:

Real-time Facebook ‘likes’ displayed on Brazilian fashion retailer’s clothes racks
A new initiative called Fashion Like allows people to ‘like’ certain items of clothing on the company’s Facebook page, and these clicks are collated and displayed on the relevant clothes rack in real-time.

Now *here’s* a way to see how well your social media is working:

thisistheverge:

Real-time Facebook ‘likes’ displayed on Brazilian fashion retailer’s clothes racks

A new initiative called Fashion Like allows people to ‘like’ certain items of clothing on the company’s Facebook page, and these clicks are collated and displayed on the relevant clothes rack in real-time.

Source theverge.com


..About half of business-to-consumer marketers agreed with the statement “Social media has the potential to build my brand, but I’m not sure how to capitalize on it.

Source Mashable


Digiday - Tumblr's Big Brand Bet

Most in-depth story I’ve seen on Tumblr’s ad plans so far.  I like the idea and hope it’s successful because I can’t imagine banner ads on Tumblr!  Here’s the crux of the story:

“…selling reblogs could be tough. There’s no real benchmarks for advertisers to compare them to. Gottfrid’s argument: digital advertising has made great strides in direct response, but Tumblr believes advertising in social is lacking. Google AdWords hasn’t been a great place for creative. Twitter has momentum but is not a place for creative storytelling. Same with Facebook. Tumblr is trying to tap into the creativeness that thrives on the platform and also let its users interact with brands in a creative way….”

Source digiday.com


DEV Blog: DEV – Why Here, Why Now

devnyc:


Today we officially opened the doors of DEV (Digital Entertainment Ventures). Given all the disruption in one of New York’s core industries, media and entertainment, and the continued focus on Silicon Valley as the place for new ideas, our move begs the question, “Why here?…

Source devnyvc


Twitter has become the second screen. Not just for televised events but for any event.

Twitter CEO Dick Costolo at #WiredBizCon

Source twitter.com



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